Hanson Associates, Inc.
Hanson Associates, Inc.
Brand Strategy
Marketing Communications
Retail Design
Package Design
MAB Paints
Delacre
Edge
Finlandia
Penn Maid
RCA
Sakonnet
Ty-D-Bol
Endust
Web Design
   
 
PENN MAID DAIRY

The Situation: Penn Maid Dairy has grown to be a dominant regional provider of sour cream, cottage cheese, dips and yogurts. Its name is synonymous with trust, tradition, quality and good taste.

The Challenge: Penn Maid Dairy wanted to reemphasize their presence in the consumer’s mind as a brand that offers an entire line of dairy products. In order to achieve these goals Penn Maid Dairy turned to Hanson Associates, Inc. to redesign their packaging and create a more current shelf.