PORTFOLIO PRESS SERVICES COMPANY CAREERS CONTACT CLIENT ACCESS Brand Strategy Marketing Communications Retail Design Package Design MAB Paints Delacre Edge Finlandia Penn Maid RCA Sakonnet Ty-D-Bol Endust Interactive Design FINLANDIA GIFT BOX The objectives were to create a gift box that supported Finlandia’s brand identity, conveyed the spirit of the season and stood apart from the competition on the shelf. The Solution: The embossed bottle images, which appear on elegant metallic silver in combination with the red silk ribbon weaving its way around the packaging, communicate a festive holiday feel. To create superior shelf presence, Hanson Associates, Inc. designed the gift box in such a way that when placed next to each other, the red ribbon and bottles continue from package to package.