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CONTROL POINT SOLUTIONS
BROCHURE
“Get Control of Your Telecom Expenses,” was conceived as their new call to action. Hanson’s key objective was to communicate CPS’ market leadership and unique value proposition in an evolving, highly competitive industry. “What we had to deal with was a very complex and outdated message that needed to be visually and verbally re-formatted for the Telecom Expense Management Market,” stated Bob Hennessy, Vice President of Marketing at Hanson Associates.
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