|
|
Hanson Creates New
Advertising Campaign for Argosy University
As part of an integrated brand strategy, Hanson developed a brand-awareness advertising campaign.
Key goals were to build brand awareness and stimulate inquiries in existing and new markets.
Hanson's creative team developed a series of distinct ads that attract new student prospects while building Argosy's new brand positioning and communicate the relevance
of its four distinct college offerings to specific targets. |
|
